Google's first Chief Innovation Evangelist: Over 12 years, I learned 3 key lessons that can help anyone ‘live a more meaningful life' [CNBC]
Alphabet Inc. - Class C Capital Stock (GOOG)
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Source: CNBC
As the tech giant's first-ever Chief Innovation Evangelist, Pferdt sought to create a more cohesive structure for nurturing creativity across divisions. Pferdt created the company's Innovation Lab and co-founded the Google Garage, where he encouraged thousands of employees to collaborate and experiment on fresh ideas. Before deciding to leave Google in 2022, he learned several important lessons, including from co-founders Larry Page and Sergey Brin, he tells CNBC Make It. The philosophies and daily routines he picked up during that time helped him and others “build a culture of innovation” at the company, Pferdt says. He describes them more in depth in his recent book, “ What's Next Is Now: How to Live Future Ready .” But his top three lessons aren't just useful for tech workers: They can help anyone “live a more meaningful life,” he says. 1. Embrace a ‘Yes, and' mentality Too often, Pferdt says, people opt for a more negative outlook, “finding arguments why something would
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