Will General Mills' "Premium Cereal" Boost Its Margins or Backfire? [The Motley Fool]
General Mills, Inc. (GIS)
Last general mills, inc. earnings: 3/18 07:00 am
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Source: The Motley Fool
General Mills ( NYSE:GIS Morning Summit -- which features ingredients like almonds, cranberries, cherries, and pumpkin seeds -- targets health-conscious consumers who have shunned sugary cereals over the past few years. Image source: General Mills. It also complements General Mills' expansion of its cereal business and its focus on boosting its gross margins. But will consumers actually buy this new brand of premium cereal, which has already been marked up to between $0 and $0 at certain retailers, when an average box of cereal only costs about $? Understanding General Mills' cereal business General Mills generated $. billion in cereal sales in the United States in fiscal 09, which stayed roughly flat from 08 and accounted for % of its North American retail sales and % of its total revenues. That growth was anemic, but the other four segments of the North American retail unit -- meals and baking, snacks, yogurt and other, and Canada -- all posted revenue declines in 09. This indicated
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News
- General Mills, Inc. (NYSE: GIS) had its price target lowered by analysts at Barclays PLC from $74.00 to $68.00. They now have an "equal weight" rating on the stock.MarketBeat
- General Mills, Inc. (NYSE: GIS) had its price target lowered by analysts at Citigroup Inc. from $71.00 to $67.00. They now have a "neutral" rating on the stock.MarketBeat
- General Mills, Inc. (NYSE: GIS) had its price target lowered by analysts at Stifel Nicolaus from $82.00 to $78.00. They now have a "buy" rating on the stock.MarketBeat
- General Mills, Inc. (NYSE: GIS) had its "sector perform" rating re-affirmed by analysts at Royal Bank of Canada. They now have a $70.00 price target on the stock.MarketBeat
- General Mills, Inc. (NYSE: GIS) had its price target lowered by analysts at TD Cowen from $75.00 to $64.00. They now have a "hold" rating on the stock.MarketBeat
GIS
Earnings
- 12/18/24 - Beat
GIS
Sec Filings
- 12/20/24 - Form 144
- 12/18/24 - Form 10-Q
- 12/18/24 - Form 8-K
- GIS's page on the SEC website