New Report Highlights The Sweet Side Of Ultra-Processed Foods [Forbes]
General Mills, Inc. (GIS)
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Source: Forbes
As ultra-processed foods (UPFs) have replaced “junk food” as the new bogeyman for public health advocates, a new stud y published by the Georgetown University Business for Impact Center (full disclosure: I am one of the authors) revealed that all UPFs might not be as bad as indicted. The report spotlighted that candy in particular was the exception, since that category contributes only 6.4% of added sugars and less than 2% of our calories. The most surprising discovery is that the “healthiest of the healthiest” consumer cohort in the study purchased candy 26% more frequently than the general population. Intended to offer practical guidance to the food industry, public health advocates and policymakers, the report titled, “New Consumer Insights on Ultra-Processed Indulgent Foods: How Confectionery Products Are Different,” examines various indulgent food categories to identify which ones were craved the most, why, and by whom. It was based on the Natural Marketing Association's in-de
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GIS
Earnings
- 9/18/24 - Beat
GIS
Sec Filings
- 11/21/24 - Form 8-K
- 11/20/24 - Form 424B5
- 11/19/24 - Form 4
- GIS's page on the SEC website