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Stock impact report

Inside the secret history of Design for Good, an alliance between companies with $4 trillion in market cap to devise solutions to the world's biggest problems [Fortune]

General Mills, Inc. (GIS) 
Last general mills, inc. earnings: 3/18 07:00 am Check Earnings Report
US:NYSE Investor Relations: investors.generalmills.com
Company Research Source: Fortune
The membership of Design for Good , launched in 2022, includes household names like PepsiCo, Microsoft, General Mills, Nestle, LIXIL, and DBS. Designers in cross-company teams—including some who may compete against each other in their day jobs—work together for months designing new products and services for at-risk populations across the globe. Ben Sheppard, Design for Good's co-founder and chair, shared the alliance's “secret history” at Fortune's Brainstorm Design conference in Macau on Dec. 5. Sheppard, formerly responsible for design research at the consulting firm McKinsey, described how many of the world's top design officers felt they were “guilty of bringing together hundreds of designers, locking them in a room for a couple days, force feeding them pizza, and telling them [that they] can make the world a better place,” he said. “In hindsight, a lot of that was design theater,” he admitted. “It didn't actually make the world better.” That discomfort pushed Sheppard to Show less Read more
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