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Stock impact report

General Mills Completes Acquisition of Whitebridge Pet Brands’ North American Premium Cat Feeding and Pet Treating Business

General Mills, Inc. (GIS) 
Last general mills, inc. earnings: 3/18 07:00 am Check Earnings Report
US:NYSE Investor Relations: investors.generalmills.com
Company Research Source: Business Wire
MINNEAPOLIS--(BUSINESS WIRE)--General Mills, Inc. (NYSE: GIS) today announced it has completed the acquisition of Whitebridge Pet Brands’ North American premium Cat feeding and Pet treating business from NXMH in a transaction valued at $1.45 billion. The business, which includes the Tiki Pets and Cloud Star portfolio of brands, is a growth leader in the Cat feeding and Pet treating segments.This completed transaction marks the fifth acquisition by General Mills in the Pet category:Blue Buffalo (2018)Nudges, Top Chews, and True Chews (2021)Fera Pets (2023)Edgard & Cooper (2024)Whitebridge Pet Brands - North America (2024)The North American Whitebridge Pet Brands business generated approximately $325 million in U.S. Nielsen-measured retail sales in the past twelve months, predominantly in the pet specialty and E-commerce channels. As part of the acquisition, General Mills assumed operations of two manufacturing facilities in Joplin, Missouri. NXMH retains Whitebridge Pet Brands’ Eur Show less Read more
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