Fox Corporation and FreeWheel Announce Expanded Partnership to Introduce Dynamic Ad Insertion for College Football on FOX and Proprietary AdRise Integration
Fox Corporation - Class A (FOXA)
Last fox corporation - class a earnings: 2/5 04:05 pm
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Source: Business Wire
FreeWheel will programmatically enable Tubi, and the entire One FOX portfolio, by serving as the company’s primary monetization engine.This agreement includes a proprietary integration between FOX’s AdRise and FreeWheel to further drive scale, access and a more simplified path to premium video ad inventory. NEW YORK--(BUSINESS WIRE)--Fox Corporation (Nasdaq: FOXA, FOX; “FOX” or the “Company”) today announced that through its newly expanded partnership with FreeWheel, a global technology platform for the television advertising industry, it will expand its dynamic ad insertion capabilities and rollout new co-developed targeting technology. FreeWheel will also become FOX’s primary ad serving partner across the entire One FOX enterprise.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240612824351/en/FreeWheel’s technology will now power FOX’s ability to offer dynamic ad insertion in College Football, allowing advertisers to p
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FOXA
Earnings
- 5/8/24 - Beat
FOXA
Sec Filings
- 6/7/24 - Form 4
- 6/7/24 - Form 144
- 5/17/24 - Form 4
- FOXA's page on the SEC website