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The Coffee Bean & Tea Leaf® Unveils New 'Tastemakers Since 1963' Campaign to Celebrate Its Decades of Quality, Innovation and Community [Yahoo! Finance]

Farmer Brothers Company (FARM) 
Last farmer brothers company earnings: 2/6 04:05 pm Check Earnings Report
Company Research Source: Yahoo! Finance
Tea Leaf® has been a staple of the city's coffee culture for over six decades. LOS ANGELES March 19, 2025 /PRNewswire/ -- As spring arrives, The Coffee Bean & Tea Leaf® is excited to launch a new brand campaign, Tastemakers Since 1963 , which celebrates their 63-year legacy of crafting the finest coffee and tea beverages, and evolving with new innovations and flavor profiles. It pays homage to its LA roots and other likeminded tastemakers, a collective with a shared vision of quality, innovation, exploration and diversity. To kick off the celebration, guests can receive one (1) small brewed coffee for just on Wednesday, March 26 at participating cafes. As a nod to the brand's journey starting in 1963 when it introduced European-style coffee to California , the campaign showcases how the brand has been shaping coffee culture ever since. The Coffee Bean & Tea Leaf has consistently set new industry standards and beverage trends, evolving to meet the growing expectations of coffee en Show less Read more
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