Energizer sues Warren Buffett's Duracell over 'Optimum' battery claims [Reuters]
Energizer Holdings, Inc. (ENR)
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Source: Reuters
Energizer sues Warren Buffett's Duracell over 'Optimum' battery claims - Reuters 2 Min Read NEW YORK (Reuters) - The maker of Energizer batteries sued the maker of Duracell batteries on Monday, accusing Duracell of duping consumers by implying that its new “Optimum” AA and AAA batteries are more powerful and last longer than all rival batteries. Energizer Holdings Inc ( ENR.N ) said Duracell, a unit of Warren Buffett’s Berkshire Hathaway Inc ( BRKa.N ), engaged in false advertising for Optimum with packaging that said its batteries offer “extra life” and “extra power,” and TV commercials that said: “Both is better than not both.” It is only in the “mice-type” fine print, according to Energizer, that battery buyers learn that Optimum may outperform Duracell’s own Coppertop batteries, not rival batteries, and only in some devices. “These paltry and sporadic benefits are not the stuff great ads are made of and, indeed, barely seem worth touting at all,” Energizer said in its complain
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News
- Energizer Holdings (NYSE:ENR) Is Paying Out A Dividend Of $0.30 [Yahoo! Finance]Yahoo! Finance
- Energizer Holdings, Inc. (NYSE: ENR) had its price target raised by analysts at Truist Financial Co. from $40.00 to $45.00. They now have a "buy" rating on the stock.MarketBeat
- Energizer Holdings, Inc. (NYSE: ENR) had its price target raised by analysts at Canaccord Genuity Group Inc. from $32.00 to $36.00. They now have a "hold" rating on the stock.MarketBeat
- Here's Why Energizer Stock Is Up 9% After Q4 Earnings Beat Estimates [Yahoo! Finance]Yahoo! Finance
- Energizer Holdings, Inc. (NYSE: ENR) had its price target raised by analysts at Morgan Stanley from $33.00 to $36.00. They now have an "equal weight" rating on the stock.MarketBeat
ENR
Earnings
- 11/19/24 - Beat
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Sec Filings
- 11/19/24 - Form 4
- 11/19/24 - Form 4
- 11/19/24 - Form 4
- ENR's page on the SEC website