Just How Big Is Shein's Flagship Beauty Brand, SheGlam? [Yahoo! Finance]
e.l.f. Beauty, Inc. (ELF)
Last e.l.f. beauty, inc. earnings: 2/5 04:05 pm
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Source: Yahoo! Finance
The Chinese-founded retailer, which was valued at $66 billion during its most recent funding round last spring and, according to GlobalData, is estimated to have netted roughly $45 billion in revenue in 2023—up from $22 billion in 2022—has been quietly building a similarly trend-driven color cosmetics arm, called SheGlam. More from Sourcing Journal Salesforce: Platforms Like Shein and Temu Could Grab 21 Percent of Holiday Spending South Africa Closing De Minimis 'Loophole' CBP's De Minimis Crackdown Hits Seko Logistics, Customs Brokers Best known for its steady stream of buzzy IP collaborations and its viral Color Bloom Liquid Blush, which retails for $5.99 and, according to Market Defense, ranks as the second-highest selling blush on Amazon (after E.l.f. Cosmetics' Monochromatic Multi Stick, $5), SheGlam debuted in 2019 via a storefront on the Shein website. A stand-alone site was launched in December 2020, and the brand added its third point of sale at Amazon two years
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ELF
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- 8/8/24 - Beat
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- 9/9/24 - Form 4
- 9/5/24 - Form 144
- 9/5/24 - Form 144
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