Fragrance Creators Association Elevates Experience at World Perfumery Congress With Well-Being Lounge, Personalization, and Insights Sharing [Yahoo! Finance]
Estee Lauder Companies, Inc. (The) (EL)
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Source: Yahoo! Finance
participates in a main stage panel discussion on the future of fragrance industry stewardship GENEVA, SWITZERLAND / ACCESSWIRE / June 24, 2024 / Fragrance Creators Association (Fragrance Creators) enthusiastically announced its participation at the World Perfumery Congress (WPC) in Geneva, Switzerland. Embracing well-being, individuality, and inclusivity, the association's relaxation lounge-themed booth is designed to make all attendees feel seen, cared for, and valued. The association welcomes attendees to booth 618 to unwind in luxurious massage chairs, have their event bag monogrammed, vote for the next trending scents in home care and fine fragrance, and connect with industry colleagues in a rejuvenating setting. "This year's booth is our way of pampering the incredible people who make up our industry," said Farah K. Ahmed, President and CEO of Fragrance Creators. "From perfumers to scent designers, to R&D, marketing, and more; these are the individuals who, together, empowe
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