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-0.00125628140703516 -0.000661200740544792 0.00271092303623378 0.00886008992330074 0.00800052896059249 0.0038349642951599 0 0.000462840518381335
Stock impact report

Chili's trolls McDonald's with its new quarter pounder burger [CNN]

Brinker International, Inc. (EAT) 
Last brinker international, inc. earnings: 4/29 06:45 am Check Earnings Report
US:NYSE Investor Relations: investors.brinker.com
Company Research Source: CNN
New York CNN — The chain is rolling out Tuesday the Big QP burger, which not only has a similar name to McDonald's Quarter Pounder but also the same toppings: two slices of American cheese, pickles, ketchup and diced onions. Chili's says in a press release that its version has 85% more beef, making it “even more value-packed” than the fast food classic. The Big QP is being added to Chili's popular “3 for Me,” a $10.99 meal that includes the burger, fries, unlimited chips and free refills of a soft drink. The deal exploded in popularity last year when Chili's took aim at customers of its fast food rivals (notably McDonald's) who might be turned off by their rising prices And while the meal might be more expensive than a McDonald's Quarter Pounder, which costs around $5 to $7 depending on the city, it's comparable in price to a combo meal with medium fries and medium-sized soft drink. Chili's directly jabbed McDonald's in its press release, calling the $10.99 deal “less expen Show less Read more
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