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Stock impact report

DoubleVerify Strengthens Media Quality Authentication on Snap with Brand Safety and Suitability Measurement

DoubleVerify Holdings, Inc. (DV) 
US:NYSE Investor Relations: investors.adtalem.com
Company Research Source: Business Wire
Global advertisers benefit from DV’s industry-leading, AI-powered classification technology to protect brand equity and gain transparency into Snap inventory NEW YORK--(BUSINESS WIRE)--DoubleVerify (“DV”) (NYSE: DV), the leading software platform for digital media measurement, data and analytics, today announced an expanded integration with Snap to offer brand safety and suitability measurement. With this release, global advertisers can independently authenticate campaign quality and protect brand reputation within Snap’s engaging, user-generated platform.“We're thrilled to bring DV’s brand safety and suitability measurement to Snap, ensuring campaigns meet rigorous media quality standards while maximizing advertiser performance,” said Mark Zagorski, CEO at DoubleVerify. “DV’s mission is to help brands maximize digital investments and drive superior business outcomes. To support this objective, DV offers industry-leading measurement coverage wherever priority audiences consume medi Show less Read more
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