EDO and DoubleVerify Unveil First-of-its-Kind AI-Driven Optimization for CTV Advertising [Yahoo! Finance]
DoubleVerify Holdings, Inc. (DV)
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Source: Yahoo! Finance
NEW YORK, December 17, 2024 BUSINESS WIRE EDO , the TV outcomes company, and DoubleVerify , a leading software platform for digital media measurement, data, and analytics, today announced a first-of-its-kind partnership to deliver AI-powered optimization for Connected TV (CTV) advertising. Leveraging DV Scibids AI™—DoubleVerify's proprietary technology designed to maximize ad performance and cost efficiency across the world's leading DSPs—the partnership sets a new standard for precision in the rapidly growing CTV market, enabling advertisers to optimize media buys with ad-driven engagement signals. DV Scibids AI automates and optimizes advertisers' programmatic buying of digital ad campaigns. DoubleVerify's proprietary AI technology leverages DSP impression-level data feeds, first-party data, and third-party measurement data, to dynamically generate custom bidding algorithms tailored to clients' specific KPIs and desired outcomes, while improving operational efficiency and reducin
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DV
News
- DoubleVerify Holdings, Inc. (NYSE: DV) is now covered by analysts at Raymond James. They set an "outperform" rating and a $25.00 price target on the stock.MarketBeat
- EDO and DoubleVerify Unveil First-of-its-Kind AI-Driven Optimization for CTV AdvertisingBusiness Wire
- INVESTIGATION ALERT: The Schall Law Firm Announces it is Investigating Claims Against DoubleVerify Holdings, Inc. and Encourages Investors to Contact the FirmPR Newswire
- DoubleVerify Holdings, Inc. (NYSE: DV) had its "buy" rating re-affirmed by analysts at Needham & Company LLC. They now have a $22.00 price target on the stock.MarketBeat
- DoubleVerify Launches Industry-Leading GenAI Protection to Safeguard Brands from Low-Quality, AI-Generated ContentBusiness Wire
DV
Earnings
- 11/6/24 - Beat
DV
Sec Filings
- 12/19/24 - Form 4
- 12/17/24 - Form 4
- 12/17/24 - Form 4
- DV's page on the SEC website