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Stock impact report

DoubleVerify Bolsters Media Quality Authentication on Pinterest with Brand Safety and Suitability Measurement [Yahoo! Finance]

DoubleVerify Holdings, Inc. (DV) 
US:NYSE Investor Relations: investors.adtalem.com
Company Research Source: Yahoo! Finance
NEW YORK, June 13, 2024 BUSINESS WIRE DoubleVerify ("DV") (NYSE: DV), the leading software platform for digital media measurement, data and analytics, today announced an expanded partnership with Pinterest to offer brand safety and suitability measurement. With this release, global advertisers can independently authenticate campaign quality and help protect brand reputation within this engaging, user-generated online media environment. "We're thrilled to bring DV's brand safety and suitability measurement to Pinterest, ensuring campaigns meet top media quality standards while maximizing advertiser performance," said Mark Zagorski, CEO at DoubleVerify. "DV's advanced AI-driven classification technology allows advertisers to align their brand promotion with appropriate and suitable content – maximizing transparency, effectiveness, and confidence in their digital investments." With this release, Pinterest advertisers will gain: Brand Reputation Insights: DV's brand safety and suit Show less Read more
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