Colossus SSP Launches 'Momentum' Program to Empower Underrepresented Publishers [Yahoo! Finance]
Direct Digital Holdings, Inc. (DRCT)
Company Research
Source: Yahoo! Finance
HOUSTON Nov. 13, 2024 /PRNewswire/ -- Colossus Media LLC ("Colossus SSP"), the inclusive supply-side advertising platform, today announced the launch of Momentum, a new initiative designed to support and empower underrepresented publishers in the programmatic advertising space. In line with the mission of its parent company, Direct Digital Holdings, Inc. ( NASDAQ: DRCT ), one of the few publicly traded Black-owned companies in the U.S., and the only Black-owned publicly traded advertising technology firm, the program addresses the challenges faced by diverse and underrepresented publishers, providing them with the tools, knowledge, and support necessary to succeed in a competitive and rapidly-evolving industry. "Despite the significant growth and innovation within programmatic advertising, underrepresented, diverse publishers have not been provided the same resources and opportunities," said Lashawnda Goffin , CEO of Colossus SSP. "Our mission with Momentum is to reshape the digita
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News
- Colossus SSP Launches 'Momentum' Program to Empower Underrepresented PublishersPR Newswire
- Direct Digital Holdings Inc (DRCT) Q3 2024 Earnings Call Highlights: Navigating Challenges and ... [Yahoo! Finance]Yahoo! Finance
- Direct Digital Holdings Reports Q3 2024 Financial Results [Yahoo! Finance]Yahoo! Finance
- Direct Digital Holdings Reports Q3 2024 Financial ResultsPR Newswire
- Colossus SSP Launches Colossus Connections to Enhance Supply Path Efficiency for AdvertisersPR Newswire
DRCT
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- 3/26/24 - Miss
DRCT
Sec Filings
- 11/13/24 - Form 10-Q
- 11/12/24 - Form 8-K
- 11/7/24 - Form 424B4
- DRCT's page on the SEC website