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Stock impact report

I bid $290 for a premium economy seat on a 10-hour Lufthansa flight. I'm glad I didn't win. [Business Insider]

DEUTSCHE LUFTHANSA S/ADR (DLAKY) 
NASDAQ:AMEX Investor Relations: investor-relations.lufthansagroup.com/en.html
I didn't win the upgrade, but ultimately was glad I kept my window seat. I boarded a 10-hour Lufthansa flight from Denver to Germany and immediately questioned the decision I made just a day prior. That decision was to bid on a premium economy seat for my return flight home. Typically, passengers can pay outright for a higher class or earn seat upgrades through airline status programs. But Lufthansa has a third avenue for getting a better seat. Using a scale, passengers can submit a price they're willing to pay for an upgrade, "and, with a little bit of luck, you'll receive your upgrade at the price you wanted," the airline's website states. On long-haul flights, economy passengers can bid for either premium economy or business class. A premium economy upgrade includes a more spacious seat, an upgraded meal, a welcome drink, and a toiletry kit. An upgrade to business class would've had a lie-flat seat, fine dining, lounge access, priority boarding, and mileage accrual. Si Show less Read more
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