NordicTrack Rolls 50 Years Of Exercise Technology Into An Ultra-Luxury Fitness Product Line [Forbes]
Dick's Sporting Goods Inc (DKS)
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Source: Forbes
It is introducing the , the first in a planned line of fitness gear that blends the performance expected from high-end exercise equipment with a design inspired by luxury furniture, making it fit for the most elegantly furnished home and office. It'll set you back $15,000, but then, it's the Ferrari or Lamborghini-class treadmill in an industry dominated by virtual $2,000 Chevy or Ford models everyone else is running on. After pioneering in the home fitness industry 50 years ago and outlasting every other brand in the business, NordicTrack continues its category-defining mission. The Ultra 1 is so revolutionary that it was launched at the Art Basel Miami Beach show in December, followed by its European introduction at the Paris Maison&Objet home decor and interiors fair. “NordicTrack created Ultra 1 to celebrate its 50th anniversary and to fill a void in the high-end market. It's the perfect combination of form and function,” shared Kevin Duffy, CEO of iFIT, NordicTrack's parent
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News
- Nike Shares Drop 10% as Margins Shrink, China Sales Slide [Yahoo! Finance]Yahoo! Finance
- DICK'S Sporting Goods (NYSE:DKS) had its "hold (c+)" rating reaffirmed by analysts at <a style="font-weight:bold" href="https://weissratings.com/">Weiss Ratings</a>.MarketBeat
- Is It Time To Reassess DICK'S Sporting Goods After Its Recent Share Price Pullback? [Yahoo! Finance]Yahoo! Finance
- 2 Reasons to Watch DKS and 1 to Stay Cautious [Yahoo! Finance]Yahoo! Finance
- SEPHORA AND JETSET PILATES JOIN LAKE NONA WEST, EXPANDING BEAUTY AND WELLNESS EXPERIENCES AT ORLANDO'S NEWEST LIFESTYLE DESTINATION [Yahoo! Finance Canada]Yahoo! Finance Canada
DKS
Earnings
- 11/25/25 - Miss
DKS
Sec Filings
- 12/16/25 - Form 4
- 12/11/25 - Form 4
- 12/11/25 - Form 3
- DKS's page on the SEC website