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Stock impact report

MLB players union sues DraftKings, bet365 claiming unauthorized use of player images [CBS News]

DraftKings Inc. - Class A (DKNG) 
Company Research Source: CBS News
engaged in illegal "use of MLB player images on their sportsbook betting platforms" and of "player names and images in associated advertising, without a license." The suit claims unauthorized use of name or likeness under Pennsylvania law, common law misappropriation of publicity, common law misappropriation of identity, and unjust enrichment. MLB Players Inc. asked for an injunction and damages. In the suit, MLB Players Inc. claims, "Defendants' use of player images within their sportsbook platforms is not merely informational — it is promotional. Users could bet that the Phillies will beat the Marlins, or that Bryce Harper will hit more than two home runs in a given game, without seeing Harper's valuable image. Indeed, both DraftKings and bet365 offer the same types of bets in other sports without using player images." MLB Players Inc. also argues: The process for placing a bet in person at retail sportsbooks, which are usually located inside casinos, has remained largely th Show less Read more
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