Salesforce shares surge on news of CEO Benioff's billion-agent AI strategy [Fortune]
Walt Disney Company (The) (DIS)
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Source: Fortune
Clients think “they have to DIY their AI. It's not true,” Benioff said — using the acronym for do-it-yourself — Thursday during an interview with Bloomberg Television at the company's annual Dreamforce conference in San Francisco. “This is a shock to them and it's exciting for us.” The software company recently unveiled a change in its AI strategy to focus on building AI “agents” that don't require human supervision for specific tasks such as customer service or scheduling sales meetings. Like many peers, Salesforce was previously focused on building generative AI assistants that require user prompting. “We want to get a billion agents with our customers in the next 12 months,” Benioff said. Salesforce has acknowledged the new technology may replace workers. Its AI agents will let companies increase their workforce capacity during busy periods without having to hire additional full-time employees or “gig workers,” Benioff said earlier this week during a speech at the conference
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