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Stock impact report

Alltold & Innovid Collaborate on First-of-its-Kind Analysis on the State of Inclusive Advertising in CTV

Innovid Corp. (CTV) 
US:NYSE Investor Relations: ir.centurylink.com
Company Research Source: Business Wire
Report Benchmarks Inclusivity in Ads across Streaming NEW YORK & SAN FRANCISCO--(BUSINESS WIRE)--Innovid (NYSE:CTV), an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, and Alltold, a responsible technology pioneer building AI to understand bias, stereotypes, and inclusion in creative content, today announced the release of “The State of Representation in CTV Advertising.” Combining Innovid’s view of the streaming universe with Alltold’s groundbreaking Responsible AI technology, the report is a first-of-its kind analysis on inclusivity in CTV ads done at this scale.The report breaks down the representation of six identity dimensions – age, gender expression, skin tone, body size, observed sexual orientation, and visible disability – from billions of impressions of top-served ads by Innovid in 1H24. Alltold’s technology annotated each detected person to uncover the percentage of peo Show less Read more
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