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0 -0.000771456123432963 -0.00111861137897782 -0.0032786885245902 0.000578592092574757 0.00424300867888137 0.00559305689488909 -0.00135004821600772
Stock impact report

Coupang double-upgraded at Bernstein [Yahoo! Finance]

Coupang, Inc. Class A (CPNG) 
Company Research Source: Yahoo! Finance
In their note, Bernstein analysts highlighted Coupang's strong performance in 2024, driven by two key factors: a successful subscription fee increase and an industry-wide liquidity crisis. "Today, we upgrade CPNG to Outperform, highlighting that we expect a market shift from fierce competition to duopoly," said Bernstein. "Since our initiation in 2022, Coupang has been one of our key trading short ideas. However, in 2024, CPNG has exceeded our expectations," Bernstein noted. The company's ability to raise its membership fee without impacting user loyalty was a pivotal factor in its upgrade. Coupang's "Wow" membership fee rose by $3 in August, and the company's customer base showed strong resilience. Bernstein believes a further price increase could be on the table by 2026, with the market likely to start pricing it in by 1H25. The analysts also pointed to an industry-wide consolidation triggered by Qoo10's liquidity crisis, which left Coupang and Naver as the dominant playe Show less Read more
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