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Stock impact report

Clorox's Turnaround Is Almost Complete. Here's Why the Ultra-Safe Dividend Stock Is Worth Buying Now. [Yahoo! Finance]

Clorox Company (The) (CLX) 
Last clorox company (the) earnings: 5/1 06:30 am Check Earnings Report
Company Research Source: Yahoo! Finance
Here's why Clorox is impressing Wall Street and why the dividend stock could still be worth buying now. Start Your Mornings Smarter! Wake up with Breakfast news in your inbox every market day. Sign Up For Free » Clorox investors have been on a roller-coaster ride in recent years. As you can see in the chart, revenue and margins surged during the peak of the COVID-19 pandemic. But then, sales dipped, and operating margins plummeted to the single digits. Clorox badly overestimated consumer buyer behavior . It thought demand trends toward hygiene and cleaning products would last -- but they didn't -- leaving Clorox overextended. Scaling up to meet rising demand can unlock growth. However, the strategy can also leave a company with too many added costs, such as excessive promotional campaigns or expensive labor and distribution costs. Clorox took over two years to recover, resulting in an underperforming stock price. Part of the reason for the prolonged slowdown was a cyberattack Show less Read more
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