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Stock impact report

Clorox CEO describes comeback process after massive cyberattack [CNBC]

Clorox Company (The) (CLX) 
Last clorox company (the) earnings: 5/1 06:30 am Check Earnings Report
Company Research Source: CNBC
her company managed to recover after a cyberattack disrupted production and seriously hurt business. The company is behind number of well-known consumer brands, including its namesake bleach products, Glad trash bags and Burt's Bees skin care line. According to Rendle, the company lost about a third of its distribution and market share after the attack. In a Thursday interview with CNBC's Jim Cramer Clorox CEO Linda Rendle detailed how her company managed to recover after a cyberattack last year disrupted production and seriously hurt business. “We entered this fiscal year with strong operational momentum, we had fully restored distribution, we had fully restored supply and most of our market share,” she said, adding that the company continued to make progress over the past quarter and has recouped its market share losses. “This is due to the fact that we're investing in our brands through advertising, and sales promotion, and ensuring that we have a great innovation plan.” Show less Read more
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