3 of the most talked about new releases from the 'Super Bowl' of watches [Business Insider]
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Source: Business Insider
The event comes amid concern Swiss watches will face price hikes in the US from tariffs. A much-anticipated event in the watch industry is underway, and the heavy hitters have been rolling out new models. The Watches and Wonders event kicked off in Geneva, a hub for luxury watches , on Tuesday. These aren't your everyday accessories, with Rolex, Patek Philippe , and Vacheron Constantin among the brands to debut new products. The event is the "Super Bowl" of watches, as Bob's Watches founder and CEO Paul Altieri put it. The future of Swiss-made watches in the US is uncertain as President Donald Trump's 31% tariff on imports from Switzerland could hike prices. Surging gold prices have already caused Rolex to bump up prices on some of its most expensive products this year. That hasn't stopped watch enthusiasts from enjoying their time at Watches and Wonders. Here are the three pieces that are wowing attendees the most, according to two experts. Rolex Land-Dweller The Rolex
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