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0 -0.000970873786407746 0.0116504854368931 0.0116504854368931 0.0291262135922329 0.0187475728155339 0.0291262135922329 0.0533980582524271
Stock impact report

Beyond, Inc. Launches Global Licensing Program, Starting with Bed Bath & Beyond Brand

Beyond, Inc. (BYON) 
Company Research Source: Business Wire
— Brings this Iconic Brand Back to Consumers in Multiple Channels — MIDVALE, Utah--(BUSINESS WIRE)--Beyond, Inc. (NYSE:BYON), owner of Bed Bath & Beyond, Overstock, Zulily, and other online retail brands designed to unlock your family’s and home’s potential (“the Company”), today launched a new global licensing program, starting with the Bed Bath & Beyond brand name. The program will be international in scope and is designed to bring the brand to consumers in multiple ways, including:Product licensing agreements to sell Bed Bath & Beyond branded textile goods through other retailers, including mass market, off-price, and online marketplacesLicensing agreement for Bed Bath & Beyond stores in MexicoNegotiations are in progress for stores in other key markets around the globeUnder the new global product licensing program, the Bed Bath & Beyond branded assortment will include everything in its four core pillars: the bedroom, the bathroom, the kitchen, and the patio. The Company granted Show less Read more
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