McDonald's plant-based burger fizzles out — even in San Francisco, company says [Los Angeles Times (CA)]
Beyond Meat, Inc. - Common stock (BYND)
Last beyond meat, inc. - common stock earnings: 2/27 04:05 pm
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Source: Los Angeles Times
Joe Erlinger, the president of McDonald's USA, said during this week's Wall Street Journal Global Food Forum that the meatless burger had fizzled rather than sizzled. The McPlant, he put it bluntly, “was not successful” in the San Francisco Bay Area or Dallas. Consumers in the United States aren't “looking for McPlant or other plant-based proteins from McDonald's now,” Erlinger said Wednesday. “It's a trend that we'll continue to monitor.” At the heart of McPlant was a patty co-developed with Beyond Meat , which featured vegetarian ingredients like peas, rice and potatoes. The plant patties cropped up in eight McDonald's across the country in late 2021, including locations in El Segundo and Manhattan Beach. By January 2022, 600 restaurants across the Bay Area and Dallas-Fort Worth metropolitan area were slinging the meat-free sandwiches. At the time, the fast-food giant tempted customers by suggesting they take a road trip to try the McPlant — available only “for a limited ti
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News
- Some of L.A.'s best ice cream expands with new Melrose flagship [Los Angeles Times (CA)]Los Angeles Times
- McDonald's trialed the McPlant in California and Texas. It failed because people don't want a meat-free burger from the Golden Arches. [Business Insider]Business Insider
- South Korean Government, NH Bank and OurCrowd to Establish $80 Million Israel-Korea Fund for DeepTech Investments [Yahoo! Finance]Yahoo! Finance
- McDonald's Says Plant-Based Test in Two Key US Cities Failed [Yahoo! Finance Canada]Yahoo! Finance Canada
- McDonald's Says Plant-Based Test in Two Key US Cities Failed [BNN Bloomberg (Canada)]BNN Bloomberg
BYND
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- 5/8/24 - Miss
BYND
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- 6/18/24 - Form 4
- 6/13/24 - Form 4
- 6/13/24 - Form 4
- BYND's page on the SEC website