Rover Group Acquires Cat-Centric Sitting Marketplace, Cat In A Flat [Yahoo! Finance]
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Source: Yahoo! Finance
LONDON Oct. 31, 2024 /PRNewswire/ -- Rover , a leading online marketplace for pet care, today announced it has acquired Cat In A Flat , a trusted cat-sitting community created by cat lovers for cat lovers The acquisition expands Rover's European footprint into Switzerland Belgium Austria and Ireland , in addition to the ten countries currently served by the Rover marketplace. Since 2014, Cat In A Flat has grown its cat sitting community to over 50,000 care providers, who've provided two million visits across nine countries. The mission alignment of Cat In A Flat and Rover—making it easier for people to experience the unconditional love of pets–will allow Rover to accelerate Cat In A Flat's ability to meet the unique needs of cat parents searching for cat care across Europe . This development builds on the momentum of Rover's current European operations which account for its fastest growing segment of new customer acquisition globally. It also highlights Rover's efforts in continuin
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