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Stock impact report

Why Cowboy Boot Maker Tecovas Is Stepping Into Wholesale Partnerships [Forbes]

Boot Barn Holdings, Inc. (BOOT) 
Last boot barn holdings, inc. earnings: 2/4 04:10 pm Check Earnings Report
Company Research Source: Forbes
Founded in 2015 by investment banker turned entrepreneur Paul Hedrick with the aim to become the “Warby Parker” of cowboy boots, it's taken on the industry's legacy leaders and won, including century-old Frye, Justin, Lucchese and Tony Lama, as well as fairly new entrants Ariat, Dan Post and Durango. Tecovas is at the top of Esquire's “ 13 Best Cowboy Boots for Men in 2024 ” list, after first getting its endorsement in 2019. Tecovas beats Esquire's top luxury brand Lucchese on price-value and the perennial problem with cowboy boots: it takes time to wear them in. Tecovas promises out-of-the-box comfort. In its first year of operation, it netted $1 million in sales and grew to over $200 million in 2023. It is projected to grow double-digits this year, and “we are profitable,” shared president and CEO David Lafitte. Lafitte joined the company a little over two years ago after transitioning from a nearly 20-year career in corporate law then into chief operating officer for ten years Show less Read more
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