Omnichannel Presence and Diverse Consumer Shopping Habits Drive Home, Garden and Furniture Brands to Embrace Innovation, BigCommerce Report Reveals
BigCommerce Holdings, Inc. - Series 1 (BIGC)
Company Research
Source: Business Wire
Survey results indicate home furnishings brands need to optimize the customer journey across various touchpoints and gain insight into what products consumers buy online to maximize sales and drive growth AUSTIN, Texas--(BUSINESS WIRE)--BigCommerce (Nasdaq: BIGC), a leading open SaaS, composable ecommerce platform for fast-growing and established B2C and B2B brands and retailers, today announced the findings in its latest consumer report, The Omnichannel Customer Journey: The New Buyer Experience for Home Furnishings Shoppers. The survey, which gathered insights from over 3,000 U.S. consumers, highlights the diverse shopping behaviors that are motivating consumers to purchase home goods, making it crucial for home furnishings brands to better understand how and where their customers prefer to shop.“Today’s home furnishings shoppers are more informed and selective than ever, blending in-store and online experiences to make confident purchase decisions,” said Melissa Dixon, director
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BIGC
Earnings
- 11/7/24 - Beat
BIGC
Sec Filings
- 11/15/24 - Form 4
- 11/15/24 - Form 4
- 11/13/24 - Form SC
- BIGC's page on the SEC website