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Stock impact report

Brightcove Sets a New Standard for Video Marketing Measurement With the Launch of 'Marketing Insights’

Brightcove Inc. (BCOV) 
Last brightcove inc. earnings: 4/29 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.brightcove.com/investor-relations
Company Research Source: Business Wire
New capabilities round out Brightcove’s comprehensive Audience Insights solution, helping marketers better understand the results of their video investment and its impact on their engagement strategy BOSTON--(BUSINESS WIRE)--Brightcove (NASDAQ: BCOV), the world’s most trusted streaming technology company, today announced the launch of Marketing Insights, a new offering within the company’s video insights and analytics platform. Marketing Insights provides advanced insights and robust video campaign measurement data so marketers can optimize their content marketing strategies by directly measuring the business impact of video content.“Video continues to be one of the most powerful ways to engage audiences, yet measuring its impact on business outcomes has long been a challenge. With the launch of our new Marketing Insights offering, we’re further empowering marketers to gain deeper visibility into the performance of their video campaigns and their broader marketing strategies," said Show less Read more
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