F1 Arcade Boasts Long-Term American Expansion Plan With Rising Popularity [Forbes]
Liberty Media Corporation - Series A Liberty Braves (BATRA)
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Source: Forbes
F1 Arcade, which debuted in Boston in April, has plans for a rapid expansion. The racing-themed arcade will open its second location in Washington, D.C. on Oct. 13, followed by additional sites in Las Vegas and Philadelphia in 2025. “We had high hopes of what we would achieve,” Adam Breeden, the British founder of F1 Arcade, said. “It's significantly exceeded our expectations.” F1 Arcade is attempting to do something unique. They are optimizing the Formula 1 brand, attempting to attract hardcore race fans who want a feeling of what it is like to drive a Formula 1 car, along with casual fans who started watching the sport because of Netflix's “Drive to Survive.” In a way, the experience is like attending a Formula 1 race. The dining selection is catered to local favorites in each location, with plenty of food and drink offerings to satisfy any race fan. They even concocted their own signature drink, the Slipstreamer, made with Reposado tequila, spiced hibiscus, lime, champagne a
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