American Customer Satisfaction Index Reveals High Customer Satisfaction, Strong Economy in Q3 2024 [Yahoo! Finance]
Bank of America Corporation (BAC)
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Source: Yahoo! Finance
The American Customer Satisfaction Index (ACSI) was established in 1994 at the Ross School of Business, the University of Michigan, under the leadership of Claes Fornell, the Distinguished Donald C. Cook Professor Emeritus of Business Administration. Expressed as a system of latent variable equations and populated with data from about 400,000 customers/consumers annually, ACSI tracks the quality of economic output (products and services) in the U.S. - as gauged by the consumers of that output. ACSI is complementary to GDP, which measures the (value of) quantity of economic output . Over the years, more than 16,000 peer-reviewed scientific articles confirm that company-level ACSI scores have an impact on earnings, cash flow, stock returns, earnings surprises, ROI, and a number of other important business performance metrics. The economy has pulled off something that seemed virtually impossible not long ago: strong economic growth and satisfied customers. While historically remarka
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