Week in review: How the fashion world created a monster it can't escape [Yahoo! Finance]
ASOS PLC UNSP/ADR (ASOMY)
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Source: Yahoo! Finance
to #cleangirlaesthetic to #bratsummer and now being #cutesydemuremindful over a six-to-nine-month period is likely driving the rate of fashion consumption up at an astonishing pace. Once upon a time, seasonality dictated what people wore with a trend lasting an entire S/S or A/W, sometimes even spanning two seasons. I recall that in the early 90s, mums watched The Clothes Show on the BBC on a Sunday evening. Then at some point over six months, they'd head into their local M&S or BHS on the hunt for items influenced by what they'd spotted on the runway, and pay quite a premium for them too, although they'd last an eternity. We've come a long way since then (evidently the programme no longer graces our screens) to a time where anything you see on your favourite TV shows can be purchased at the click of a button and even delivered the next day – see Netflix shop for example. You can even purchase directly from catwalks in some cases where events are live streamed. A partnership betwe
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