Fleet Feet Concept Store Is A Sign Of Hope Amid An Accelerating Retail Apocalypse [Forbes]
Amazon.com, Inc. (AMZN)
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Source: Forbes
Last week Fleet Feet announced a new “ inventory-less ” concept store in Portland, Oregon. According to reports, the store, aptly dubbed the “Fleet Street Drop Shop,” will carry shoes for try-on in 35 of the most popular men’s and women’s shoe sizes, offer 3D foot scanning, and ship products to customers in two days, free of charge. It is a move that should be roundly applauded. At at time when many legacy bricks-and-mortar retailers with far more resources at their disposal focus on incremental ideas with silly names like Polaris (Macy’s) or invite the enemy inside their walls with do-nothing, highly publicized partnerships ( Kohl’s and Amazon ), here stands Fleet Feet, with only 187 stores nationwide, headquartered in Carrboro, North Carolina,
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