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0.00031655587211144 0.000263796560092916 -0.00126622348844561 -0.00200485385670568 -0.00733354437058134 -0.00406246702542989 -0.00443178220955986 -0.00532869051387565
Stock impact report

AI In Reputation Management: Navigating Opportunities And Risks As A CEO [Forbes]

Amazon.com, Inc. (AMZN) 
Last amazon.com, inc. earnings: 4/30 04:01 pm Check Earnings Report
Company Research Source: Forbes
Can you trust AI to protect your reputation—or will it destroy it? In 2023, a faced a courtroom debacle after relying on OpenAI's ChatGPT for legal research. The AI-generated brief he submitted cited six nonexistent cases, leading to judicial sanctions and a stark reminder of the perils of unverified AI outputs in high-stakes environments. In 2018, Reuters reported that Amazon's was found to favor male candidates over female ones. This bias stemmed from training data that predominantly featured male applicants, leading the AI to replicate existing workplace disparities. PROMOTED These incidents highlight a critical question for today's business leaders: As AI becomes increasingly integrated into corporate strategies, can CEOs trust it to manage their company's reputation? The allure of AI-driven online reputation management (ORM) tools is undeniable; they offer real-time monitoring, sentiment analysis and automated responses, allowing businesses to address crises before they Show less Read more
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