Growth Is The Ultimate Team Sport [Forbes]
AMTD IDEA Group American Depositary Shares, each representing six (6) Class A Ordinary Shares (AMTD)
Last amtd idea group american depositary shares, each representing six (6) class a ordinary shares earnings: 4/22 04:01 pm
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Source: Forbes
Four Lessons for Building High Performance Revenue Enablement Teams Growing revenue has emerged as the ultimate team sport. Selling to a digitally empowered customer across many channels requires a wider variety of functional roles, a bigger arsenal of tools and tactics, and much more communication and coordination. As organizations struggle to keep up with an ever-changing customer journey, the role of the marketing and sales executive has evolved into an orchestrator of an increasingly complex marketing and technology ecosystem. For example, 92% of CMOs report they now use a complex mix of 20 marketing, media, channel and technology investments to support growth in their businesses according to Forbes research Progressive CMOs understand growth is a team sport. Particularly those who were athletes themselves. They recognize that marketing shares both budget and responsibility for growth with key stakeholders in Sales, Service, Product, IT, Finance and business units. Denise Karkos -
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