Amplitude Launches Self-Service A/B Testing to Help Web & Digital Teams Drive Faster Innovation
Amplitude, Inc. (AMPL)
Company Research
Source: Business Wire
Scale experimentation and improve conversion with clicks, not code SAN FRANCISCO--(BUSINESS WIRE)--Amplitude (Nasdaq: AMPL), a leading digital analytics platform, today announced Web Experimentation – a new product that makes it easy for product managers, marketers, and growth leaders to A/B test and personalize web experiences. With visual editing and point-and-click interaction, Web Experimentation reduces the need for engineering support and accelerates testing.Today's most successful organizations see experimentation as essential, but A/B testing tools are often difficult to use and scale. They require extensive engineering resources. They lack flexibility and introduce page slowness, which impacts conversion rates. And they suffer from disconnected data and clunky integrations.With Web Experimentation, Amplitude now offers a powerful and self-serve way to easily run A/B tests. This enables teams to drive better conversion without compromising page performance. With step-by-ste
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Earnings
- 11/7/24 - Beat
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Sec Filings
- 11/12/24 - Form 144
- 11/12/24 - Form SC
- 11/12/24 - Form SC
- AMPL's page on the SEC website