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9.57946163426106E-05 0.000191589232685221 0.00220327617587895 0.00229907079222156 0.00143691924513848 0.00383178465370252 0.0046939362007856 0.00756777469106242
Stock impact report

Alaska Airlines names new Vice President of Brand & Marketing [Yahoo! Finance Canada]

Alaska Air Group, Inc. (ALK) 
Last alaska air group, inc. earnings: 1/28 04:01 pm Check Earnings Report
US:NYSE Investor Relations: investor.alaskaair.com/investors
This appointment comes as Alaska Airlines continues to advance its integration with Hawaiian Airlines, creating a first of its kind dual-brand model, with one combined operation, and expanding its position as Hawai'i's trusted airline. This move underscores Alaska Airlines' commitment to preserving the unique identities of both airlines while maximizing their combined strengths to deliver best-in-class experiences to guests. Edge will be responsible for driving awareness and adoption of the combined airline's enhanced single loyalty program, premium product offerings and expansive global network. Key initiatives in 2025 include launching a new global gateway from Seattle with nonstop routes to Tokyo Narita (NRT) and Seoul Incheon (ICN), introducing a single loyalty program and premium credit card built for the global traveler, and managing an innovative dual brand approach for the combined airline. "We're focused on strengthening the commercial levers that drive the greatest gues Show less Read more
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