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0.000299805126667606 0.000299805126667606 0.000749512816669122 0.000449707690001303 -0.000599610253335426 0.00284814870334279 0.0058461999700195 0.0126667666017089
Stock impact report

New Research Reveals Consumers Are Spending Smarter, Not Less This Holiday Season

Affirm Holdings, Inc. - Class A (AFRM) 
Company Research Source: Business Wire
Study from Affirm finds that over 70% of Canadians plan to spend the same or more, with many turning to flexible payment options and 0% APR offers TORONTO--(BUSINESS WIRE)--Affirm (NASDAQ: AFRM), the payment network that empowers consumers and helps merchants drive growth, today released new research revealing that despite economic uncertainty, Canadians are approaching their holiday shopping with strategy, not restraint. The majority (71%) plan to spend the same or more this season, but with a focus on smarter, more deliberate choices.The study, conducted by Talker Research for Affirm, shows that over three in four consumers (77%) are embracing "slow shopping" — taking more time to consider if a purchase is something they really want or need. Interestingly, nearly 60% (59%) plan to finish their shopping on or after Black Friday, spreading their spending throughout December. When asked why, Canadians pointed to a desire to purchase items that are truly meaningful (55%), find the be Show less Read more
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