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‘Wicked' Star Cynthia Erivo Will Shop Exclusively At Target This Holiday Season [Forbes]
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Packed with over 150 Wicked -inspired products – nearly 70% Target-exclusives – it will offer a wide range of selections across fashion, toys, beauty, home, electronics, entertainment, food and beverage and collectibles. Wicked merchandise will begin rolling out October 6, followed by the launch of themed Wicked shop-in-shops in most Target locations on November 3. And on November 15, right before the film's official November 22 release, Target's Jersey City store will be transformed into the ‘Land of Oz' with a whole host of special events and giveaways. Then on November 22 and 23, four other Target stores in Chicago, Los Angeles, Minneapolis and Seattle go all out in Wicked pink and green as well. Wicked Product Parade at Target Leading the Wicked parade of products will be Elphaba (played by Cynthia Erivo) and Glinda (Ariana Grande) Halloween costumes for kids and adults, an exclusive line of clothing and fashion accessories designed by the film's costume designer Paul Taze
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