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Stockreport

McDonald's snatches Starbucks' crown for the first time in a decade [Yahoo! Finance]

Starbucks Corporation (SBUX)  More Company Research Source: Yahoo! Finance
Last starbucks corporation earnings: 4/28 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.starbucks.com/ir-home/default.aspx
After dominating since 2016, Starbucks has lost its crown to McDonald's , which has reclaimed the top spot, according to a report from consulting firm Brand Finance. McDonald's brand value surged by 7% to $40.5 billion from 2024 to 2025, while Starbucks ( SBUX ) saw a sharp 36% decline, dropping to $38.8 billion. Recent moves from the respective chains have been crucial to their rise and fall . Brand Finance data shows that Starbucks' decline is driven by drops in key brand strength metrics in both the U.S. and China, particularly in areas like “reputation” and “recommendation.” This reflects low customer expectations rising dissatisfaction , and ultimately a decline in sales In contrast, McDonald's has pushed forward with strategic changes to its operations, though not without challenges . Most notably, an E.Coli outbreak late last year forced the chain to launch a $100 million recovery plan Since then, the burger giant has been on a marketing blitz. Earlier this month, it reo [Read more]

IMPACT SNAPSHOT EVENT TIME: SBUX
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Stockreport

McDonald's snatches Starbucks' crown for the first time in a decade [Yahoo! Finance]

Starbucks Corporation  (SBUX) 
Last starbucks corporation earnings: 4/28 04:05 pm Check Earnings Report
US:NASDAQ Investor Relations: investor.starbucks.com/ir-home/default.aspx
After dominating since 2016, Starbucks has lost its crown to McDonald's , which has reclaimed the top spot, according to a report from consulting firm Brand Finance. McDonald's brand value surged by 7% to $40.5 billion from 2024 to 2025, while Starbucks ( SBUX ) saw a sharp 36% decline, dropping to $38.8 billion. Recent moves from the respective chains have been crucial to their rise and fall . Brand Finance data shows that Starbucks' decline is driven by drops in key brand strength metrics in both the U.S. and China, particularly in areas like “reputation” and “recommendation.” This reflects low customer expectations rising dissatisfaction , and ultimately a decline in sales In contrast, McDonald's has pushed forward with strategic changes to its operations, though not without challenges . Most notably, an E.Coli outbreak late last year forced the chain to launch a $100 million recovery plan Since then, the burger giant has been on a marketing blitz. Earlier this month, it reo [Read more]

IMPACT SNAPSHOT
EVENT TIME:
SBUX
Last Price
Price Change
Price Change %
Volume Shares
Max Up
Max Down
Volume Ratio
%
Don't Miss Out On The Next BIG Stock Move
Performance comparison Updated
EVENT DAY
Stock performance from the time of news release until the following 4pm ET market close
LAST PRICE AT
NEWS EVENT
SINCE EVENT
Multi-day stock performance from the time of the news release
LAST PRICE
VWAP
High:
MAX UP
High:
Low:
MAX DOWN
Low:
%
POST NEWS RANGE
%
PRICE CHANGE

PRICE CHANGE PERCENTAGE


S&P 500 (SPX)

%

VOLUME RATIO
%

VOLUME (SHARES)
TICKS

AVG SHARES PER TRADE

EVENT DAY
Event Day Chart will not be displayed beyond 90-day period of the event
PERFORMANCE SINCE EVENT
TIME AND VELOCITY ANALYSIS