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Generous Brands Announces Joint Distribution Deal With SAMBAZON [Yahoo! Finance]
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Under the New Integrated Partnerships Group A selection of Generous Brands beverage products is featured including the portfolio's first Integrated Partnership brand, SAMBAZON, positioned alongside Bolthouse Farms and Evolution Fresh. LOS ANGELES, June 26, 2024 (GLOBE NEWSWIRE) -- Generous Brands, formerly known as Bolthouse Farms, and SAMBAZON announced today a partnership arrangement in which Generous Brands will manufacture, distribute and sell SAMBAZON Juice and Smoothie Beverages. Generous Brands has been successfully co-manufacturing several SAMBAZON portfolio products for the last 15 months and this agreement elevates that relationship. This new strategic partnership will increase consumer access of the fast-growing consumer trend of functional superfruit juices and smoothies and will enable the scale for retailers to expand distribution across North America. Beginning on July 1 st , Generous Brands will produce and sell the following products out of its 500,000 square
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