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Sweet PLAY-list: Candy Crush Saga Teams Up with Kimbra, TOKiMONSTA, and Laszewo to Drop New Beats [Yahoo! Finance]
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Follows new research suggesting adults have lost touch with their playful side and feel guilty about spending time for fun Marks the launch of Candy Crush Saga's music-themed tournament, where players can compete in-game for a chance to win epic live music experiences NEW YORK Sept. 19, 2024 /PRNewswire/ -- You heard it right— ® is making sweet waves on the music charts! On September 19th , to celebrate the launch of its Music Season tournament, Candy Crush® is teaming up with , and to drop three new tracks inspired by the game's iconic sounds. Released as candified music videos directed by world-renowned duo , the new music invites the world to rediscover the joy of play. This comes off the back of new research from King®, makers of Candy Crush Saga, that suggests 75% of American adults have lost touch with their playful side, and 82% agree that dabbling in daily play will significantly improve their overall well-being. Author, researcher, and game designer Dr. Jane McGoniga
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