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12 AI Tools To Supercharge Your Marketing Workflow [Forbes]

Last hubspot, inc. earnings: 2/12 04:11 pm
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US:NYSE Investor Relations: ir.hubspot.com
Marketing and communications teams especially are finding their own ways to pair their natural creativity and ideas with the power of AI to drive innovation and stay competitive with others in their field. Whether they want to create beautiful presentations, analyze customer feedback and data or optimize campaigns in real time—AI can be immensely helpful in streamlining marketing tasks, allowing teams to focus on the work that matters most to them. Below, 12 leaders share the AI tools that have been most beneficial to them and their teams and why they'd recommend you try them out yourself. 1. ChatGPT is the Swiss Army knife of AI. Five high-value use cases within the communications discipline include: 1. competitive research, 2. message development, 3. simulated focus groups, 4. benchmarking and trend identification, and 5. brainstorming. If you're not already using ChatGPT daily, you're two years behind. It's free, so you can add this incredible new teammate and remain budget-n
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