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Amazon Launches 'Interests' AI shopping tool, Reportedly Testing Health Chatbot [Yahoo! Finance]
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The shopping feature, called Interests, allows consumers to create personalized shopping prompts “using everyday language.” CNBC reported that Amazon is also testing a chatbot focused on health and wellness. Amazon ( AMZN ) is testing a new artificial intelligence (AI) shopping tool that finds new products matching a consumer's interests and is also reportedly testing a health-focused chatbot. The shopping feature, called Interests, allows consumers to create personalized shopping prompts “using everyday language,” according to the company's webpage. Once a consumer puts in what they are looking for—for instance, Amazon notes, “brewing tools and gadgets for coffee lovers,”—Interests will scan the online store and notify the person of the latest products. Amazon has made Interests available to a small group of U.S. customers on its app and mobile website and plans to make it available throughout the country. Amazon said Interests uses large language models (LLMs) to automati
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