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0 0 0.000467338249039329 0.000467338249039329 -0.000969294146155616 -0.00398102952885373 -0.00713123550385988 -0.0040848824730848
Stock impact report

Angry Orchard’s New Hide & Shriek Prank Pack Swaps Hard Cider for Screams

Boston Beer Company, Inc. (The) (SAM) 
Last boston beer company, inc. (the) earnings: 4/22 04:15 pm Check Earnings Report
US:NYSE Investor Relations: bostonbeer.com/overview
Company Research Source: GlobeNewswire
WALDEN, N.Y., Oct. 01, 2024 (GLOBE NEWSWIRE) -- October 1, 2024 - Historically, Halloween has been rooted in mischief, with “treats” later introduced to help sweeten the deal. Angry Orchard®, the nation’s leading hard cider maker1, is taking the holiday back to its knotty roots and helping drinkers prank their friends with a trick that looks like a treat - the Hide & Shriek Prank Pack…EEK! Each limited-edition Hide & Shriek can is disguised as a seemingly classic Angry Orchard Crisp Apple, but subtle Halloween hints reveal that it’s anything but ordinary. Drinkers can place the pack in the fridge or cooler during their Halloween festivities, and those who crack open a can for their much anticipated first sip will instead receive a startling surprise - the angriest blood-curdling scream. “Halloween is rooted in treats, tricks, and permission to be playfully unfiltered,” said Matt Withington, Senior Director of Marketing, Angry Orchard. “With the Hide & Shriek Prank Pack, we c Show less Read more
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